電子書籍詳細

電子書籍詳細


洋書 kinoppy

カテゴリー・マネジメント・ハンドブック

The Category Management Handbook

1

Cordell, Andrea   Thompson, Ian

Routledge 2018/04
出版国: GB
ISBN: 9780815375531
eISBN: 9781351239561
KNPID: EY00241814
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Full Description

Category management is one of the biggest contributors of commercial value in the area of procurement and supply chain. With a proven track record of successful delivery since the early 1990s, it helps organisations gather and analyse key data about their procurement spend before subsequently creating and delivering value-adding strategies that change the value proposition from supply chains. The aim of category management is to find long-term breakthrough strategies that help lift an organisation’s commercial performance to a new level. Because of its strategic long-term orientation and complex execution, category management has long been the preserve of commercial consulting companies – in effect a ‘black box’ toolkit shrouded in expensive methodologies.

This practical handbook lifts the lid on category management by providing readers with a step-by-step process and established toolkit that allows them a ‘do-it-yourself’ approach. Each activity is presented as a simple tool or technique for practitioners to apply to their own organisations. To support each activity, easy-to- use templates and checklists have been provided, together with simple but practical hints and tips for implementation.

This handbook is a ‘must read’ for all procurement and supplychain managers looking to find significant improvements in their organisations. Its practical approach cuts through long-winded consultant-speak and provides an easy-to-use practical toolkit for everyday application.

Table of Contents

Introduction;Stage 1: Initiation; Stage 2: Research; Stage 3: Analysis; Stage 4: Strategy; Stage 5: Implementation; Templates; Bibliography & Index